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Digital Marketing Knowledge

What is Landing Page? Steps to build an effective Landing Page

What is Landing Page? Steps to build an effective Landing Page

Landing Page is a special type of page that has no direction to other pages. This is usually a specific page about a product, service or information that wants users to focus entirely on the content the article conveys. According to statistics, Landing Page has the ability to encourage users to take action (order, leave […]...

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The important criteria to run effective Facebook Ads

The important criteria to run effective Facebook Ads

The key issue closely related to advertising costs is the bid price. The factors influencing the bid price are primarily competition with rivals targeting the same audience and the interaction rate/reach ratio. Based on these two factors, criteria will be presented to alleviate cost pressure. In this article, XDIGI will provide criteria to reduce bid […]...

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Instructions to run Facebook ads by phone number

Instructions to run Facebook ads by phone number

When you have a list of thousands of phone numbers or emails of potential customers, you quickly use them to do effective marketing. You can have your staff call potential customers, you can send out daily marketing emails,… and you can show ads to those customers on one of the popular social media platforms. variable […]...

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Instructions on how to run Facebook Lead Ads effectively

Instructions on how to run Facebook Lead Ads effectively

Facebook is a very effective communication and marketing channel to quickly reach a large number of users on the Internet. The disadvantage of this channel is that it is difficult to find the target audience. However, this has gradually ceased to be an obstacle, as Facebook’s data and algorithms have become smarter and more complete. […]...

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What is Publisher? 3 criteria to become a professional Publisher

What is Publisher? 3 criteria to become a professional Publisher

Publishers (publishers, publishers) in marketing are people who specialize in creating content that attracts readers, views, access, … thereby earning a profit through selling advertising or marketing. products….In this article, XDIGI will learn with you about Publisher and the ways and criteria to become a real Publisher, earning tens of millions of dollas/month. What is […]...

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Instructions to create a standard marketing funnel with examples from Facebook

Instructions to create a standard marketing funnel with examples from Facebook

In today’s article, XDIGI will share with you one of the most standard methods of creating a Facebook marketing funnel for you to find your customers without spending too much effort and money. Guidelines apply on websites and Facebook ads. What is your marketing funnel? Each field has a different way of creating a funnel, […]...

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Instructions to create a Business ad account and how to create Ads

Instructions to create a Business ad account and how to create Ads

Facebook has become so familiar to Vietnamese users, according to statistics, there are more than 52 million Vietnamese people using the Internet regularly and more than 80% of them use Facebook. This is a potential platform, a fertile “land” for marketers to tap to promote brands, or connect users. The tool for advertisers to use […]...

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What is SEM? How to plan for effective SEM

What is SEM? How to plan for effective SEM

SEM (Search Engine Marketing) is a term that refers to Marketing on search engines. SEM consists of two different branches: SEO and SEA. This article XDIGI will introduce through these two branches of SEM and share with you how to plan or do SEM most effectively. What is SEO? My blog has a section dedicated […]...

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What are Demographics? How to build Demographics

What are Demographics? How to build Demographics

Demographics is a component in the field of human data research, it is a very important component in marketing. Demographics include a variety of information related to a certain number of customers with similar demographic information. In this article, XDIGI will learn with you about Demographics, and how to build the most accurate Demographics on […]...

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What is cornerstone content and how to set up foundational content in SEO

What is cornerstone content and how to set up foundational content in SEO

Cornerstone content is the central content of your website, which you want to convey to readers a content related to a certain issue. Let’s say you have a list of 10 WordPress tutorials you must have a focus on WordPress tutorials. This will help your focus articles rank higher on search engines because they know […]...

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8 Methods to reduce marketing costs while ensuring efficiency

8 Methods to reduce marketing costs while ensuring efficiency

Reducing marketing costs is not recommended. However, the cost is large, the efficiency is not optimal, then the reduction is something you should think about. Reduce costs but must increase or maintain efficiency to be optimal. Reducing costs is not about shrinking, but about focusing and “refreshing” all existing marketing campaigns. As a unit with […]...

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